Alexandra Barrus | Content Design & UX   Alexandra Barrus Portfolio
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I design content that guides, persuades, and delivers.


With a lifelong writing practice and a multi-disciplinary design degree, I bring a thoughtful, results-driven approach to content.



My projects
About me

Projects





ZYNK

 Establishing a startup's credibility with a fresh voice and seamless onboarding




SWAY

 Transforming skepticism into confidence through research-driven content strategy




ENTRANCE

 Redesigning digital habits through persuasive storytelling and intentional design

About




Words are my favorite design tool

My path to content design started with a thesis on mindful social media use and a realization: I love helping people feel empowered through digital experiences. When I discovered content design, everything clicked.

How I work

Clear beats clever. Every word earns its place. Design for everyone. I love big-picture work—building brand voices and style guides that scale across platforms. I'm drawn to products that help people grow, learn, or live more intentionally. Right now, I work at a liberal arts university where I design content that supports student success and enrollment.

Off the clock

I'm learning new art mediums, propagating plants, and spending time with my sweet cat, Fern. My apartment is equal parts jungle and art supply store. My creative practices keep me curious—there's always a new way to tell a story.

Bottom Line

I design content that helps people feel more capable, curious, or calm. Let's make the internet a little friendlier together.

Say hello




Kind words from my managers

"Despite working 10 less hours per week than her colleagues, she was consistently a top 10% performer."

David Crump
Director of Operations
"What sets Alexandra apart is her proactive approach to problem-solving and her unwavering dedication to excellence."

 Dominique Leotta
Office Manager 
"I recommend her as a great addition to any design team."

 Hana Gausfain
Content Designer 

Contact




Alexandra Barrus | Content Designer