Alexandra Barrus | Content Design   Alexandra Barrus Portfolio
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I help wellness and personal growth brands build trust and loyalty through content design.


Years of personal exploration in these spaces taught me what content resonates. My multidisciplinary training gives me the tools to create it.




My projects
About me

Projects





ZYNK
Turning a tech startup into a credible brand through clear onboarding and a consistent voice





SWAY
Creating a research-driven content strategy to help users overcome AI skepticism in an emotional intelligence platform





ENTRANCE
Using persuasive storytelling to propose a platform that helps users reclaim attention from social media

About




Who I am

I'm a content designer focused on wellness and personal growth. I build clear, trustworthy content for products that help people live with more intention. I've worked on digital well-being, emotional intelligence, and productivity tools.


What I do

  • Research-driven content strategy
  • Voice and brand development
  • Trust-building content and messaging
  • Scalable content systems and style guides
  • Cross-functional collaboration and team leadership
  • User testing and iterative design


What I'm looking for

I'm seeking Content Designer, UX Writer, or Content Strategist roles with companies building products that help people grow with intention. That includes:

  • Meditation and mindfulness apps
  • Digital wellbeing tools
  • Productivity and focus tools
  • Finance management apps
  • Learning and creativity platforms
  • Coaching and personal development tools
  • Mental health and therapy platforms

Bottom line: if your product helps people live with more awareness, build better habits, or feel more capable, even if it's not listed here, let's talk.


Off the clock

I'm learning new art mediums, propagating plants, and reviewing films on Letterboxd. My apartment is equal parts jungle and art supply store. My creative practice keeps me curious—there's always a new way to tell a story.


Say hello




Kind words from my managers:

"Despite working 10 less hours per week than her colleagues, she was consistently a top 10% performer."

David Crump
Director of Operations
"What sets Alexandra apart is her proactive approach to problem-solving and her unwavering dedication to excellence."

 Dominique Leotta
Office Manager 
"I recommend her as a great addition to any design team."

 Hana Gausfain
Content Designer 

Contact




Alexandra Barrus

Salt Lake City, UT


lexandra.design@gmail.com
 Open to full time work
(801) 819-9847 4 years of experience
linkedin.com/in/alexandrabarrus In-person or remote
lexandra.design@gmail.com
(801) 819-9847
linkedin.com/in/alexandrabarrus
Open to full time work
4 years of experience
In-person or remote